By adding the tagline #080808 to users content the information could be easily retrieved and then syndicated across multiple official and unofficial sites.
After watching the opening ceremony in Trafalgar square and then examining the sheer number and diversity of messages escalating around the blogosphere a true online community was formed and in full swing.
Hopefully due to the huge number of posts that were being published every second a substantial amount made it through the great firewall of china.
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