Thursday, 22 November 2012

UNICEF increase Social Media Marketing efforts

UNICEF increase Social Media Marketing efforts (according to the Dachis Group's Social Business Index) Analyzed by Lauren Picarello.

UNICEF’s mission is to build a world where the rights of every child are realized. Over the past week, activities from the nonprofit’s Facebook page led the rise in its social activity across the web. Last Friday UNICEF posted a vintage photo from a mission that the organization embarked upon years ago and it received over 6,000 likes and over 800 shares. 
Whether it’s a video to garner support for Syrian refugees, recognition for high-profile supporters like Novak Djokovic or relevant articles like this one from the New York Times that support UNICEF’s mission, the organization is in constant contact with its supporters with super relevant and meaningful updates across the board. 
Social Business Index's top 20 ranked social businesses this week can be seen below:

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